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MarketOP ProductProfiling NewProductLaunch LifeCycleAssessment Prelaunch Study Consytel PromoAS

Product Profiling

This offering helps to plan strategically, right from the time, protocol for the clinical trials are being formulated. A clear understanding of the landscape would help to obtain clinically relevant labeling indications. The regulatory studies can be utilized as a launch pad for competitive advantage if substitutability is high, or more so, in case of a potential formulation related advantage. Other focus areas of the study are:

  • Evaluation of labelled indication through initial product attributes.
  • Concept testing: new product / new delivery system / new usage / Fixed Dose Combination.
  • Brand name search & registration.
  • Packaging development
  • Taste evaluation