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Sales force effectiveness study

The echoes of the global trends are being felt in the Indian business landscape.With the increase in number of field force and the "me-too" brands proliferating exponentially it is time to gauge the ROI on sale force effectiveness.This study can pick up critical disconnects and helps in formulating an integrative approach to long term relationship with the physicians.

  • Sales force deployment analysis.
    • MSL (Doctor list) audit
    • Territory alignment
    • Chemist list audit
    • Call planning
    • RCPA implementation audit
  • Sales force monitoring system.
    • Functional process consulting for developing IT based system.
    • Benchmarking studies for field force compensation and incentives.
  • Identification and alignment of Sales force training needs.